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Key Responsibilities:
● Strategically develop and manage integrated marketing campaigns that highlight the company’s strengths in fostering a supportive work environment and its dedication to ESG principles.
● Lead the creation of engaging multimedia content that showcases the company’s innovative HR initiatives and its impactful ESG activities.
● Maintain a strong online presence on relevant social media platforms, enhancing the company’s profile as a top employer and a leader in sustainability.
● Analyze and respond to trends in talent acquisition and ESG reporting, using data to drive visibility and attractiveness to potential employees and stakeholders.
● Collaborate closely with HR and sustainability departments to ensure that messaging is consistent and reflects the company’s values and strategic objectives.
● Organize and participate in key industry events and webinars to boost both employer and ESG brand visibility, ensuring that the company is seen as a thought leader.
● Engage with external partners and agencies to further employer and ESG branding efforts, ensuring external communications align with internal values and strategies.
Qualifications:
● Bachelor’s or Master’s degree in marketing, Communications, Environmental Science, Sustainability, or Human Resources, with a strong understanding of both fields.
● At least 5 years of relevant experience in a marketing role with responsibilities covering both talent marketing and ESG initiatives.
● Demonstrated ability to craft and execute effective multi-channel marketing strategies that engage diverse audiences.
● Experience with digital marketing, content creation, and public relations, particularly within the contexts of HR and sustainability.
● Strong analytical skills, with the ability to leverage metrics and insights to optimize campaign performance and strategy alignment.
● Excellent leadership and communication skills, capable of inspiring teams and engaging with senior stakeholders.
● Proven track record in managing projects that require coordination across multiple departments, ensuring cohesive and effective outcomes.
Key Responsibilities:
● Strategically develop and manage integrated marketing campaigns that highlight the company’s strengths in fostering a supportive work environment and its dedication to ESG principles.
● Lead the creation of engaging multimedia content that showcases the company’s innovative HR initiatives and its impactful ESG activities.
● Maintain a strong online presence on relevant social media platforms, enhancing the company’s profile as a top employer and a leader in sustainability.
● Analyze and respond to trends in talent acquisition and ESG reporting, using data to drive visibility and attractiveness to potential employees and stakeholders.
● Collaborate closely with HR and sustainability departments to ensure that messaging is consistent and reflects the company’s values and strategic objectives.
● Organize and participate in key industry events and webinars to boost both employer and ESG brand visibility, ensuring that the company is seen as a thought leader.
● Engage with external partners and agencies to further employer and ESG branding efforts, ensuring external communications align with internal values and strategies.
Qualifications:
● Bachelor’s or Master’s degree in marketing, Communications, Environmental Science, Sustainability, or Human Resources, with a strong understanding of both fields.
● At least 5 years of relevant experience in a marketing role with responsibilities covering both talent marketing and ESG initiatives.
● Demonstrated ability to craft and execute effective multi-channel marketing strategies that engage diverse audiences.
● Experience with digital marketing, content creation, and public relations, particularly within the contexts of HR and sustainability.
● Strong analytical skills, with the ability to leverage metrics and insights to optimize campaign performance and strategy alignment.
● Excellent leadership and communication skills, capable of inspiring teams and engaging with senior stakeholders.
● Proven track record in managing projects that require coordination across multiple departments, ensuring cohesive and effective outcomes.
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