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Services

Telecommunications consulting services

 

With the advent of 5G, the Internet of Things (IoT), and cloud technologies, the telco industry is rapidly evolving into service enablers in a new ecosystem of greater business complexity and increased automation.

5G’s dynamic capabilities continue to reshape the market directly and indirectly. While some of the more obvious 5G benefits include network and services modernization, this fifth-generation technology standard has also indirectly facilitated numerous telco-to-techco transformation journeys. 

Modern telcos are transitioning from traditional telco entities to agile techco through several key shifts in their business and operating models.

  • Starting from their core structures, telcos should transition from end-to-end vertically integrated models to a paradigm of business orchestration. This entails fostering multi-sided consumer-producer ecosystems, extending their reach into the B2B2X segment, and embracing open architectures and API economies.
  • Telcos must move from undifferentiated customer experiences to a digital-first approach, creating immersive, hyper-personalized experiences and enabling self-service and digital interactions across omni-channel journeys.
  • Telcos must shift their product and service offerings from being barrier protected and connectivity-based to a data-powered structure. Furthermore, telcos should prioritize data-powered third-party products and services – utilizing software-driven and over-the-top (OTT) solutions and accelerating innovation cycles through rapid ideation, incubation, and industrialization processes.
  • Regarding technology, telcos should transition from on-premises and hardware-centric architectures to cloud-native solutions. Telcos should embrace software-defined networking, adopt a componentized approach, and invest significantly in in-house modern engineering capabilities. Automation will be crucial, leveraging analytics and AI to deliver zero-touch services.

These telco-to-techco shifts point to a transforming market and to changing investor priorities. To keep up with digitization demands, Telcos are revising their investment in tech to transform their decision-making capabilities and operational services.

 

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Fireside chat

5G, platforms, and beyond: Telecom's transition to tech-driven business models

Explore telecom's tech shift! Watch this fireside chat with industry leaders for insights on trends, strategy, and innovation in an evolving digital landscape.

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The next investment areas in Telco over the next few years
  • Building the digital core
  • Industrializing back-office operations
  • Revolutionizing customer experience
  • Championing CTO office operations
  • Identifying the next growth area
  • Building the platform engine

Why Virtusa?

Virtusa’s holistic offerings are ingrained in a telco customer lifecycle and tailored to deliver measurable business outcomes. Our KPI driven approach accelerates your revenue while reducing the TCO and Opex to enhance your business impact. For four consecutive years, we’ve been recognized as a Visionary in Gartner’s IT services for global communications service providers. We’ve also been positioned in the Gartner Magic Quadrant for innovation.

Our 20+ years of domain expertise, 10,000+ highly specialized experts, and 200+ consultants serving global communications companies make us the ideal partner to complete your telco-to-techco transition journey. 

Our consulting approach

We deploy a three-category consulting approach

Business consulting

By showcasing the business case or cost case in line with priorities to deliver value to selected stakeholders, we focus on delivering a business model canvas (Osterwalder's framework) to provide a core business strategy. Our approach is anchored in presenting compelling business cases and cost analysis aligned with organizational priorities to drive tangible value.

We guide stakeholders through the entire lifecycle, from conceptualization to market launch, offering insights into the optimal product and service offerings or bundles to maximize profitability. We also conduct rigorous rationalization exercises to streamline product portfolios, eliminate redundancies, and enhance overall efficiency.
Technology consulting

We cater to both CIO and CTO organizations, analyzing technology imperatives across the network and IT landscape, starting with the definition of technology strategy and roadmaps in line with business strategy for converged operators. Our CIO organization offerings mainly focus on the OSS-BSS architecture assessment, usage of Open APIs across the OSS-BSS stack to deliver tangible value of cost and scale in realizing new age services, implementing AI, genAI, and analytical use cases to drive overall architectural benefits and re-architect the tech stack around OSS and BSS to drive the overall consolidation strategy for cost benefits in the long run.

Our CTO organization offerings focus on designing network monetization strategies, TCO analysis, refining and re-architecting the 5G ecosystem, and more. 
Operational transformation consulting

We specialize in designing efficient operating models for telecommunications companies, integrating best practices to drive hyper-automation across business and IT processes. Our approach includes data-driven operations transformation and process optimization through AAA principles. We implement CxO-KPI dashboards to showcase operational efficiency's tangible value and enable alignment with strategic KPIs.

Our solutions

Our industry solutions are tailored to address specific industry challenges

Customer-centric solutions

CSPs look at connected experiences across customer touchpoints and services, digitalized operations, and business models to drive exponential growth and time-to-market. Our solutions enable CSPs to reimagine the future of communication beyond connectivity.

Network-centric solutions

Networks are rapidly evolving to be dynamic; customers now expect the global network to deliver where and when they need it. We empower CSPs to increase network agility and OSS automation by adopting cloud-based network virtualization.

5G centric solutions

We focus on leveraging the capabilities of 5G to enhance various aspects of business operations. These solutions are ideal for targeted advertisements in-store, smart field force management for efficient field operations, store analytics for real-time insights and customer engagement, and smart factory solutions for improving operational efficiency and decision-making through data analytics and emerging technologies.

Horizontal solutions

Driven by consulting advisory around CTO organizations, our horizontal offerings are designed to optimize, monetize, and drive transformative growth within the telecommunications sector, and foster innovation and adaptability.
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Success stories

Virtusa’s innovative, future-forward, and award-winning telco consulting has helped enterprises save millions in costs and optimize their modernization and migration journeys.

Find out what Virtusa can do for you

Speak to our TMT consulting expert, request an assessment, demo our solutions.

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