Next Generation Banking Launchpad
Through a rich platform of reusable components, templates, and integration services, Virtusa’s Next Generation Banking Launchpad helps banks create the right experiences at the right time to the right user and disperse to all channels simultaneously.
Traditional approaches to building a digital banking experience can take upwards of 9 months. Next Generation Banking Launchpad gets you up and running in just 4 to 6 months so that you can quickly engage your customers. We accomplish this with our methodology and proprietary re-usable assets that deliver omnichannel experiences, security integration, compliance, and digital marketing capabilities.
Our Banking Launchpad is a framework built on Adobe Experience Manager and leverages Adobe technologies such as DTM, Launch, Target, Audience Manager, and Campaign.
Key features
- A typical launch takes 4 to 6 months, 40% quicker than traditional approaches
- Embrace re-use throughout the process, from end-to-end support, application setup and configuration, all the way to launch
- 80+ pre-defined plug-and-play components which accelerate deployment with minimal development effort
- Quick content migration support to launch a newly branded site/ mobile app/digital channels
- Increased visibility and customer conversion – A responsive design that supports seamless, multi-channel delivery
- Improved customer experience
- Responsive design to support seamless multi-channel delivery
- Adobe Cloud Services Enablement
Integrations with the following platforms and more.
Our innovative framework
Desktop
Mobile
Call Center
Branch
Affiliate
Virtusa Bank Connect
Responsive Web Design
Security
Personalization
Compliance
Analytics, DTM/Launch, target integration
Data & Business service integration
Reusable modules
- Account summary
- Transaction details
- Self service tools
- Profile management
- Product applications
- Alerts & notifications
- Product recommendation
- Inline offers
- Personalized onboarding
Virtusa Banking Launchpad framework
Virtusa Launchpad framework
Adobe
Adobe
Launch
Launch
Adobe
Analytics
Analytics
Adobe
Target
Target
AAM / Adobe
Campaign
Campaign
Microsoft Dynamics 365
Salesforce
Brightcove
LinkedIn / Twitter /
Facebook
Yext
Cloud Native
Bank data and business services/CRM
Easily enable a portfolio of digital services
- Digital Customer Onboarding
Bid goodbye to long paper forms, quick and easy onboarding process helps in saving customer’s valuable time
- Digitization & Mobile Banking KYC
Is your banking form only compatible with desktops? Make sure that all the screen sizes and devices are compatible with application forms to avoid any inconvenience to the customer
- Digital Self Service
Omnichannel Portals & mobile solutions for the customers and bank employees for their self-service enablement
- Unified Employee Desktop App
Leverage to build a unified desktop solution for the employee/ relationship manager/wealth manager and supporting apps including customer 360 view
- Digital Marketing
Display personalized real time offers and analytics to deliver tailored up-selling and cross-selling promotions
- Authenticated Portal
Build authenticated user portals and presents them with personalized experience, user data, and targeted offers